Woolpower is an outdoor apparel brand specializing in functional base layers and mid layers made with merino wool. Developed to help maintain body temperature in the harsh Nordic climate, its garments are built around functional performance and a long-standing commitment to manufacturing in Sweden.

Woolpower’s products are made with Ullfrotté Original, a material developed in-house to provide exceptional warmth and durability. From fabric production and cutting to sewing and packaging, most of the manufacturing process is carried out at the brand’s own factory in Sweden. Every product is designed to deliver reliable performance in extreme climates and a wide range of active environments.

Rather than following the fast-fashion cycle, Woolpower believes in making garments designed to be used for a long time. Every garment carries the name of the person who made it, reflecting personal responsibility and pride in the craftsmanship behind each product. Through sustainable manufacturing and a people-centered approach, Woolpower continues to uphold its values of quality and responsibility.

The tradition of Swedish manufacturing, with a commitment to people and quality.
We create apparel you can rely on, even in the most demanding environments.